Untapped potential for hops industry in Virginia

posted Feb 27, 2014, 8:13 AM by Devon Kistler
AFTON — Agricultural business experts say Virginia has untapped potential to become a niche market for hops, an essential ingredient in beer making.
Although hops are a high-maintenance, labor-intensive crop, “Our market for hops is growing,” said Stan Driver, founder of Hoot’n Holler Hops.
Driver organized and was among a handful of industry experts to lead the Virginia Hop Growers’ Workshop last week. About 100 people attended the daylong event at the Rockfish Valley Community Center.